Data Collecton

Importance of Data Collection in Lead Generation Service

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Marketing is all about conversions and leads. And this is the only reason most marketers lose their prospects. Focusing more on leads sometimes results in ignorance of establishing long-term relationships with customers. So how are you sure your interest and your consumer interest are the same? Different persons required different solutions for similar problems. Understanding […]

Affiliate Marketing

Affiliate Marketing Strategies to Boost More Sales

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The covid-19 pandemic has put countries on the edge of an economic downturn. So, in response to this, the approach and priorities of customers have been changed. And the brands are re-evaluating and making changes in their marketing strategies. Marketing can be costly for businesses if you do not know the return. If you are […]

Survey Solutions

How to Conduct a Diversity Survey

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Being a diverse organization means you should employ people with various demographics. For every business, it is essential to achieve a broader perspective in their hiring process. According to research, 57% of employees want to see their organizations increase diversity. So, what’s the major challenge? Measuring employee diversity is a very sensitive topic that must […]

Market Research

Growth of Brands in the time of Crisis

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As the world is facing drastic lifestyle changes due to the pandemic COVID-19, so is the change in the behavior of the consumers and the organizations are being witnessed globally. Brands need to adapt and devise strategies to remain relevant during and after the crisis.   According to research conducted by Economic Times recently, brands […]